Detroit City Distillery

Located in Detroit’s historic Eastern Market, the Detroit City Distillery is an accomplished modern day spirits producer, inspired by the glory and glamour of yesteryear. Founded by a group of childhood friends, Detroit City Distillery was built from the ground up with the kind of grit and panache that anyone who’s been to Detroit (or lives here), will instantly recognize and appreciate.  

The distillery approached us with a strong vision and timeless charge: Taste the History, Toast to Revival. The Detroit City Distillery motto guided the feeling we captured for anyone who experiences uncorking a bottle of DCD spirits. Custom-drawn illustrations were developed for each label, featuring iconic local imagery and subtle architectural details that pay homage to the places, people and ingredients that comprise these small-batch, Detroit produced spirits. The black, tan and gold lend an elegance and richness to the packaging, while fine lines and deco-inspired holding patterns bring the look together.  Based on their 4.5 star ratings on Yelp and Facebook, we know our work has helped contribute to one of Detroit’s most popular new venues. Their award-winning bourbon, on the other hand, is entirely their own handywork.



Food/Restaurant, Retail


Packaging, Print

Project Credits

Art Direction
Michael Forsyth
Label Design & Production
Joshua Smith
Jessica Janda
Jessica Janda

Joshua Smith
Jessica Janda
Mandy Moran
Kenny Karpov